
Customer churn analysis canvas
Last Updated 15 days agoAbout
This comprehensive customer churn analysis canvas for Lunacup Coffee examines 10,000 customers across 7 interconnected datasets to uncover critical retention drivers and segment high-risk customers experiencing 29.01% churn. The workflow synthesizes synthetic data generation, exploratory analysis, multi-dimensional segmentation, correlation analysis, and 12+ interactive visualizations to deliver actionable interventions targeting Basic tier customers in South/Midwest regions (44-46% churn) and order frequency decline, with expected business impact of $317K-$482K annual revenue retention.