About

Retention and conversion analytics on Zerve's product event data (409k events, 4.7k users): cohort retention curves, first-24h behavior models predicting week-2 return (ROC-AUC 0.79) and 14-day conversion (ROC-AUC 0.84), event-sequence analysis of converters vs bouncers, revenue concentration, and a production scoring API with recommended interventions. Built for the Zerve Analytics Hackathon 2026.